The version of your Internet browser browser name is too old to make the best of Citibreak.
We recommend that you use another Internet browser or make an update of your current one by clicking on this link

Gucci Museo

Florence | Fashion
€5 - €7
8 315 Votes
Since 2011, Gucci has a three floors museum inside the historic Palazzo della Mercanzia located in Piazza Signoria.

The permanent exhibition space begins on the ground floor, where the theme Travel fills a large room with trunks, suitcases, accessories and articles created for the international jet-set whose custom helped to bring international acclaim to Gucci in the Fifties, Sixties and Seventies.

The first floor is dedicated to the representation of some themes and icons. From the Flora World, to handbags, to evening dresses, with some of the fascinating creations designed for VIPs participating to prestigious events.

But Gucci Museum means also contemporary art: a Contemporary Art Space is in fact located on the first floor, hosting temporary exhibitions in collaboration with the Pinault Foundation. The adjacent room features video and film of “movie art,” as well as screenings the two landmark films that Gucci has helped to restore.

The exhibition of the permanent collection continues on the second floor with Logomania, a space chronicling the evolution of the double G monogram. You will see not only dresses and accessories but silver glasses, picnic baskets and lamps bearing the Gucci logo. The last room is dedicated to the Bamboo handbags.

On the ground floor, Gucci museum has also a great Caffè/restaurant, an Icon store, a bookshop.

10:00 - 23:00

Click on a calendar date to display the venue opening time

Other information

Contact details

  • Name: Gucci Museo
  • Address: Piazza della Signoria, 10 - 50122 - Florence - Italie
  • Phone: (39) 055 759 27010


Restaurant, Café, Boutique, Librairie



Getting there

  • By bus : lignes n°C1, C2

Selena Işıldar


Dinos Radis